the must-attend commerCial real 
estate broker event of 2022
nov 2ND and 3RD, dallas, texas

The commercial real estate brokerage market is changing more than ever before, and today’s business owners, landlords, investors, and developers strongly prefer working with authorities, in this ever-increasing commoditized market.

And it’s these authorities that are securing the high-quality, high-value and high-commission fee opportunities.

That’s why we’re excited to announce MassimoCon!

For the first time ever, we are offering a live conference for our active and inactive coaching clients, and we are making a limited number of seats available to the public. That’s right, you are invited to attend our member event, while selected seats are still available.

We are so committed to MassimoCon being unlike any CRE broker conference you have ever attended that we will guarantee it! That’s right a satisfaction – money back guarantee. There has never been a CRE event that guarantees your satisfaction! At the Massimo Group all our Coaching programs come with our CRE Results Guarantee, so why not MassimoCon? Guarantee Details are outlined below.


The Massimo Group is the #1 Commercial Real Estate broker/agent Coaching Organization in the World! Last year our coaching clients (our Massimo Members) earned over $412.5 million in commissions and fees leveraging our proprietary Massimo Methods. Many of the same methods that our 7-figure producer presenters will share with you at MassimoCon!

Who Should Attend MassimoCon? Any commercial real estate agent or broker who is committed to their personal and/or their family’s success needs to be at MassimoCon. Whether you are brand new to the business, or the most seasoned veteran. If you are intellectually curious and are ready to grow your business, your income and create more personal margin /time in your life, MassimoCon is designed specifically for you.




Discover Directly from 7-Figure CRE Producers brokers how to become an authority in your market and start winning higher-quality, higher-fee opportunities.

These brokers are so successful in fact, that they are open to sharing aspects as to how they win business, and what makes them different.

They will share what they do every day, how they prospect, how they market themselves, and how they prepare for pitches and become the go to broker in their respective markets.

These brokers represent primary, secondary and tertiary markets. They represent tenants, landlords, investors, and developers. They work in retail, office, multi-family, industrial, biotech, senior housing, A few are young guns, most are mid-career mavericks, and yes, a few seasoned veterans.

Top Producing Brokers scheduled to speak include:

Allen Buchanan - Since becoming a shareholder in Lee & Associates in Orange County, CA in 1988, Allen has specialized in user representation, owner representation, and investment sales specifically in the industrial market. Allen has continually been recognized as a Top Five Producer of the Orange office over the last 32 years and has mastered the art of prospecting, allowing him to retain his top producer position. Allen will share exactly what his says to secure meetings along with the plan he has when he meets with prospects helping him achieve an impressive meet to listing conversion ratio.

Bob Knakal - As the Chairman of New York City Investment Sales for JLL, Bob is one of the most successful investment brokers in the world. His record of success includes, closing on over $18 Billion of investment sales, selling his former brokerage company for a reported $100 million and the recipient of more awards and recognition than we could possibly list. Bob will outline exactly how he keeps his fingers on the pulse of the NYC real estate market and then leverages this data to retain his authority position.

Beth Azor - “The Canvassing Queen” from South Florida and Founder of Azor Advisory Services and the Azor Academy, Beth is THE Authority on retail leasing. A highly sought-after instructor, speaker, coach, and consultant, as well as a pioneer for Women Investing in CRE. Beth will share with you how to use both personal and digital prospecting proven approaches that fill your pipeline. Beth’s methods will work for any industry.

David Dirkschneider - Managing Director for Capstone in Oklahoma City, OK, David has over 15 years in the real estate industry, specializing exclusively in the brokerage of multifamily housing projects and multifamily site selection. From being named “Rookie of the Year” in 2007 through today, David has personally been involved in multifamily and land transactions totaling more than $1 billion throughout Oklahoma, Kansas, Arkansas, and Missouri. David will show you can create “clients for life”.

Kim Ford - CEO of Rise Pittsburgh, Member of Forbes Business Council, host of evolve - Leadership Innovation, a former co-founder of a CRE prop-tech company, and a 25-year CRE veteran exclusively representing businesses, never landlords, in Pittsburgh, and over 200 U.S. markets. Her clients represent startups to Fortune 50 companies. Kim, who is also an FAA, Licensed Unmanned Aircraft Pilot & a writer, will share how she and her small, yet dynamic, team dominates the tenant rep marketplace, and consistently beat out the national firms for the most attractive opportunities.

Mason Fiascone - A multifamily advisor serving the middle market in the Inland Northwest. He has built his business from fourplex to 100+ unit property sales in less than 2 years, closing $65M in multifamily as a solo broker at an independent firm in a tertiary market. Honing his prospecting skills, creating a unique offer, and leveraging social media, Mason will make 7-figures, in a tertiary market no less, in as few as 24 months. Mason will share how he does it, and exhibit some specific approaches anyone, or any level of experience can do as well.

Matt McGregor – Executive Director and Corporate Real Estate Strategist for Colliers, Matt is one of the most recognized and awarded supply chain / logistic brokers in the county, working with some of the most prestigious companies in the world. Real Estate Forum’s Top Industrial Broker for 2017, a SIOR advisor of the year in 2019. Matt earned his Master of Science in Supply Chain from Michigan State University as well as a Logistics and Transportation certificate from Georgia Tech. Matt will share his team’s 7 Step Prospecting Pursuit Process as well as demonstrate elements of the Technology-Based Marketing Program. 

Robbie Baty - Robbie Baty serves as Executive Managing Director and Dallas Office Tenant Representation Leader at Cushman & Wakefield, having worked with tenants since 2005. He and his partner have closed close to $1 Billion in lease value. He will share how they prospect for business, leverage their national brand, and work as a team, synergistically, for maximum production.


Learn from High-impact Non-Industry Keynote Speakers who will Set the Benchmarks for Being an Authority as well as Accelerating in Life 

Anthony Iannarino - is recognized as one of the foremost leaders in creating a client-focused sales conversation. Best known for his work at The Sales Blog, which generates more than 50,000 readers every month. He is also an author of 4 bestselling sales books, including his recently released, Elite Sales Strategies, Anthony will set the table and show you what it takes be the authority, to help you and your clients be “One Up”, and win more assignments, while gaining more respect.

Carrie Wilkerson - is a bestselling author, international speaker and sought-after television and radio personality. Featured on CNN and Fox Business News, in Success and Entrepreneur magazines and named by Forbes by a top small business influencer. Consistent with Massimo’s mission of having their client’s builds the business and life they desire; Carrie will present a proven approach for achieving all your personal and professional goals. As exemplified below, Carrie usually only speaks at events with massive attendance, but we got her to speak at MassimoCon!
Here is Carrie at her usual workspace


The Question Queue:

This is NOT a training session. Training is information, Coaching is Implementation. The first part of implementation is ensuring you understand the plan. Thus, with all our broker presenters, you can ask your questions in our Question Queue Community and get the clarity you are seeking. That’s right, be selfish, ask for more specifics, get the information you need for proper application when you get back home.


Build A Customized Blueprint to Dominate CRE in 2023

Once you gain your new knowledge and now you know what you know, it’s time to start building your plan. With every presenter we will take time for you to memorize the key lessons, using our Bluepoint Workbook, all along creating new ideas for implementation, before refining and ultimately defining action plans that will put you in position to dominate your market in 2023
MassimoCon will be unlike any conference you have ever attended.


Ask Anything from The Massimo Group Coaches 
Rod Santomassimo, the founder of the Massimo Group is a 3x Best-Selling author and has been recognized by Globe St as a “Best CRE Boss”. He and his team of Certified CRE coaches have helped 1,000’s of your peers over the last 14 years, and those that have the greatest results engage in Massimo’s proven processes. This is your opportunity to engage with the coaches directly. Most of our coaches will be attending the conference, so whether you ask them during a break or during the panel discussion, we are all here to help you grow.

The Massimo Group comprises of over 40 professional CRE coaches and staff


  • It is time to stop competing as a commodity
  • ​It is time to stop accepting low fee opportunities to win an exclusive.
  • It is time to stop wondering what the best do.
  • Imagine how many more opportunities you will secure with the tactics you will discover from this amazing assemblage of top producers.
  • ​Imagine how much more income you will earn when you implement what you learn at the MassimoCon, including the presenters, keynote speakers and Massimo Certified Coaches.
  • ​Imagine the impact on your business. Imagine the impact on your life!

The Massimo Conference will put you in position to win more exclusives, gain greater confidence and give you the clarity to build the business and life you have always desired!


Two-day admission to the
Massimo Member Conference


Includes access to all of these career changing interactions, and more!
  • Discover Directly from 7-Figure CRE Producers brokers how to become an authority in your market and start winning higher-quality, higher-fee opportunities. 
  • Learn from High-impact Non-Industry Keynote Speakers who will Set the Benchmarks for Being an Authority as well as Accelerating in Life
  • ​The Question Queue: Be selfish, ask your questions, leave MassimoCon with the clarity you need to grow.
  • ​​Build A Customized Blueprint to Dominate CRE in 2023 All along you will create and document new ideas, before refining and ultimately defining action plans
  • ​Ask Anything from The Massimo Group Coaches All along you will create and document new ideas, before refining and ultimately defining action plans
  • ​And, of course, an experience like no other We will make sure you are taken care of. We will welcome you at our pre-event reception the night before, serve you breakfast, lunch, and for our VIP ticket holders, dinner. There will be a high-energy happy Hour after day one, where you can continue to engage and enhance existing and new relationships and of course enjoy some incredible Texas hospitality.


Want to bring your team of 4 or more – have your own private table and build your plan together? 

Contact us at [email protected] for a reduced investment!

Our MassimoCon Money Back Guarantee

We are so committed to MassimoCon being unlike any CRE broker conference you have ever attended that we will guarantee it! That’s right, a satisfaction – money back guarantee. No CRE broker event has ever offered a money back guarantee. But we guarantee all our coaching programs. So why not MassimoCon? Here is our Guarantee: If you attend the entire event, and complete all the exercises we require, and you feel that you did not get 10X your registration fee in commission generating value, simply return your workbook to our booth at the end of the show and tells us you were not satisfied, and we will process your full registration fee refund within 1 week.


Each of our Massimo Members has a different goal and vision, and each has been able to create a business they always imagined they could

Whitney Tharaldson - ELITE Member of the Year
Steven Rowe - N2B Member of the Year
Mason Fiascone - CRE Accelerator Member of the Year
Mark Bratton - ELITE Member of the Year
Bob Knakal - JLL
Mike Milano - Colliers
Alex Ruggieri - SVN
Beau Beery - Beau Beery Multifamily Advisors
Allen Buchanan - SIOR, Lee & Associates
Brian Mulvaney - SIOR and CCIM
Andy Misiaveg - The Shopping Center Group
Tim Anderson - Royal Lepage Commerical
Jared Husman - The Katalyst Team
Katie McIntyre - Operation 22 Elite
Brian Bern - Franklin Street
Brian Holt - Southpace
Flo Meadows - NAI Latter & Blum
Mark Hay - KW Commercial
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