The 5 Most Costly Mistakes When Hiring a Commercial Real Estate Broker
The right broker can make all the difference in your experience and your financial results when leasing, selling, or financing commercial real estate
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Picking the Brokerage Firm over the Broker:
There are great brokers everywhere. Sometimes the “safe choice” is not the best choice. Select the broker, not the brokerage firm.
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Ignoring Broker Experience:
The value of experience is in its duration as much as its content.
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Ignoring Specialization:
Verify that your broker has experience with the particular property or transaction you are dealing with.
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Believing that well-known brokers are the best brokers:
Popularity is not necessarily a good indicator of talent
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Focusing on the Brokerage Fee vs. the Results:
While understanding the commission structure is important, it shouldn't be the only criterion used to make a decision.
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